The Central American country of Guatemala is getting inked on the path to greater Bitcoin merchant adoption. 1959 Total views 29 Total shares Listen to article 0:00 News Own this piece of history
Collect this article as an NFT Bitcoin (BTC) use in Guatemala is on the up. The Latin American country bordering El Salvador boasts Guatemalan-grown Bitcoin companies such as Ibex and Osmo, several Bitcoin Beach-inspired projects including Bitcoin Lake and now, free BTC tattoos.
A 2022 Bitcoin merchant adoption competition hosted by Osmo Wallet a Guatemala-based Bitcoin company led to the free ink promotion. Cointelegraph spoke to Piero Coen, the co-founder of Osmo Wallet and Steven Marroquin, the owner of Souls Anchor, a tattoo parlor in Guatemala City. Free tattoo ideas from Soul’s Anchor. Source: Piero Coen
Coen explained how the mission is to get more people to use Bitcoin:So we ran a competition among merchants to see who would process the most volume in Bitcoin sales in 2022. Turns out Souls Anchor Tattoo Shop in Guatemala City, who started accepting Bitcoin payments using Osmobusiness back in October, won the competition.
Merchant adoption is nothing new in Guatemala. So they thought about how to make things more exciting. They decided that offering free Bitcoin tattoos to customers might be a Bitcoin-friendly marketing tactic. Coen explained, It was a huge hit. All the slots filled up in hours!The free Bitcoin tattoos get the thumbs up from Cointelegraphs Bman. Source: Coen
Guatemalan Bitcoin believers and Bitcoin tourists streamed into the store to ink their favorite Bitcoin meme, quote or art onto their skin. Marroquin, the owner of Souls Anchor, explained, Its been around seven months since we officially accepted Bitcoin and have two to three customers per month. Its a small amount, but payments are on the rise, he reports:The first months we had only one customer, and even though its still a few percentages of our income, probably 1%, we are happy to have started accepting it.
Coen explains that its still super early for Bitcoin adoption in Guatemala and that most business owners are still unsure about accepting and holding onto Bitcoin because of the volatility.
By allowing instant Bitcoin to fiat currency conversion at the payment merchant terminal, merchants can sidestep the volatility. Instant BTC to fiat conversion is a growing trend in the Bitcoin payments space, as companies such as Strike headed up by Jack Mallers and CoinCorner offer similar solutions. Bitcoin as a means of exchange is burgeoning and Coen is optimistic about its future:Bitcoin adoption in Guatemala City is on the rise, every day we see more and more people getting into it, learning about it and stacking up on Sats.
Rikki, one-half of the Bitcoin Explorers couple who spent 45 days living off Bitcoin only in El Salvador, recently traveled around Guatemala, paying his way in Bitcoin. Rikki told Cointelegraph the level of adoption of Bitcoin in Guatemala has really surprised us, referring to himself and his partner Laura. Locals are curious, they want to learn about Bitcoin and see it as an important alternative to credit cards whose fees are very high in the country.
Indeed, by accepting Bitcoin, businesses can save over 50% on transaction costs when compared with credit card payments, So the incentives are there, Coen explained.
Related:As Bitcoin debuts in El Salvador, Honduras and Guatemala study CBDCs
Rikki added that orange-pilling efforts by Guatemalan-based companies, such as Ibex and Osmo, are pushing to raise awareness of the technology. The couple also visited the Bitcoin Lake, a Bitcoin-beach-style community project, where a Guatemalan mayor is mining Bitcoin in his office, before getting inked themselves as part of the promotion.We found the tattoo idea very cute. It is a company that wants to reward its shopkeeper who has received the most Bitcoin transactions by promoting its business.
Bitcoin and crypto tattoos are increasingly commonas crypto advocates brand themselves with their choice of coin. However, crypto tattoos can sometimes go very, very wrong. Bitcoin tattoos belonging to Rikki (top) and Laura (bottom). Source: Rikki
Take Mike Novogratz, the Galaxy Digital founder, as an example. His Terra (LUNA) tattoo is a constant reminder that investing requires humility. The LUNA token crashed by over 99% in 2021.Fortunately, the Bitcoin tattoos are safe for now, thanksto a January price pump. #Bitcoin #Adoption #Bitcoin Payments #Latin America #Bitcoin Community #Micropayments #Merchants #Art #Guatemala Related News How to store Bitcoin on MetaMask Genesis Capitals fall might transform crypto lending not bury it Community celebrates Bitcoin Genesis Day by sending BTC to the genesis block Less than 100 Bitcoin ATMs added worldwide in the second half of 2022: Data Coinbase CEO urges Bitcoin legal tender for Brazil, Argentina Reaction
